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Feb. 25 Car on the Roof Stunt, Originated by British University Students, Adopted by Japanese Advertisers. The news and pictures recently published showing British police and firemen trying to remove a jaloppy from a roof, placed there by ragging varsity students, has tickled the fancy of a Japanese motor car manufacturing firm (Toyoda Motors) in Tokyo. They have built a concrete column 72 feet high of the Ginza, and placed one of their new Corona's on top, it revolves on a disc. OPS: The car on the roof stunt which has been applied as good advertising media in Tokyo. The neon sign alone cost 8 million yen (L.8.000)
Picture No
13204009
Media ID
46947424
Size
3635px x 5171px
(1.4MB)
Credit
(c) Keystone Pictures USA/ZUMAPRESS.com/Mary Evans
Usage Restrictions
Editorial Use Only - No Property or Model Releases. For any non-editorial use, please contact Mary Evans direct
Source
Keystone Pictures USA
