Mary Evans Advert for Chilprufe wool underwear for children 1941 10297796

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Picture No	10297796
Date	1941
Description	Advert for Chilprufe wool underwear for children 1941
Details	'The childrens must have Chilprufe'. Our difficulty is that we are allowed only a small ration of wool and how to make it go round. We have, therefore decided to suspend production of women's and men's garments and concentrate entirely on Chilprufe for children. The traditional quality of Chilprue remains unaltered. The finest pure wool. Protective, cosy, durable. The difficulty of wartime production may production may prevent us giving our normal prompt service, but every effort will be made to meet your requirements.
Source	Advertisement in 'Britannia and Eve', August 1941 page 57
Credit	© Illustrated London News Ltd/Mary Evans
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