Kraft durch Freude

Cover of Kraft durch Freude (Strength Through Joy), Berlin programme magazine, 6th year, No. 10, dated 1 October 1939. The publication, issued by the Deutsche Arbeitsfront, promoted leisure activities, travel, concerts and cultural events for German workers. The cover features a widely used propaganda image of Adolf Hitler smiling and shaking hands with a young civilian woman, surrounded by uniformed officials. Produced at the outset of the Second World War, shortly after the invasion of Poland, the image reflects the regime's effort to present Hitler as approachable and personally connected to the German people, while reinforcing narratives of national unity and the liberation of ethnic Germans in newly occupied territories

Arbeitsfront Deutsche Durch Freude Fuhrer Handshake Imagery Interaction Kraft

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